Marketing · Strategy · Digital
Marketing Consultant for Dubai & India
Strategy, digital marketing and the content that powers it, run by someone who has spent 8 years behind the camera for brands like Vaseline (Unilever) and Marriott. I’m Yedukrishna Suresh, and YKS Productions is how I help brands across the UAE and India get found, get remembered and get enquiries.
Recent work
01
What a marketing consultant actually does for you
Most businesses don’t need more marketing activity. They need fewer, better decisions: who exactly they are selling to, what they want those people to believe, which two or three channels will carry that message, and what content each channel needs every month. That is the job of a marketing consultant, and it is the job I take on.
YKS Productions sits in an unusual spot. Agencies are usually strong on decks and weak on the camera; freelancers are usually the opposite. I started as a photographer, videographer and content creator: still photographer on the Malayalam films Soothravakyam and Baby Girl, and on campaign and brand content for Vaseline (Unilever), Marriott, cricketer KL Rahul and Cindrebay School of Design. One campaign reel reached 3.3 million views, and my own Instagram, @yks_photoworks, has passed 1.4 million profile views. That background shapes how I do marketing: strategy that already knows what it will look like on screen.
02
Digital marketing, end to end
Digital marketing is the umbrella for everything that happens online: your website, search visibility, social channels, paid ads, email and the content that feeds all of them. For a small or mid-sized brand the hard part isn’t any single channel. It’s keeping them pointed in the same direction. I set the strategy, plan the content calendar, shoot the photo and video myself, and run or coordinate the channels so every piece connects back to one goal, whether that’s enquiries, bookings, store visits or sales.
In practice that means a clear positioning document, a monthly content plan, a shoot schedule, campaigns on the platforms where your buyers actually spend time, and simple reporting so you can see what is working and what to stop doing.
03
SEO services: being found when people search
Search is where intent lives. Someone typing “real estate videographer Dubai” or “brand shoot Bangalore” already wants what you sell. My SEO work focuses on the practical foundations: clear service pages that answer what buyers actually ask, local SEO and Google Business Profile hygiene, page titles and descriptions written for clicks, structured data, fast pages and images with real alt text, and a content plan of genuinely useful articles.
I don’t sell link schemes or guaranteed rankings. Nobody honest can promise position one. What I can do is make your site the clearest, most useful answer for the searches that matter to your business, and keep improving it from Search Console data.
04
How I choose the channels
Channel choice follows the buyer, not fashion. A luxury hospitality brand in Dubai lives on Instagram and Google Maps. A B2B SaaS company in Bangalore needs LinkedIn and search. A fashion label in Mumbai needs reels, creators and Meta ads. A coaching institute in Delhi NCR needs search and lead forms. I’ll recommend the smallest set of channels that can realistically hit your goal with your budget, and say no to the rest.
05
Common marketing mistakes I fix first
Too many channels, too little content. Five half-active accounts do less than two well-fed ones. We cut back to what you can sustain and do it properly.
No tracking. If you can’t see which posts, ads or pages produce enquiries, every decision is a guess. Basic tracking (GA4, Meta pixel, Google Ads conversions, WhatsApp click events) goes in before anything else.
Strategy and content made by different people who never talk. The plan says “premium”, the content looks rushed. Because I plan and shoot, that gap closes.
Chasing vanity metrics. Likes and followers are signals, not goals. We agree on the number that matters for your business (qualified enquiries, bookings, sales) and report on it.
06
Who I work with
Hospitality and restaurants, real estate developers and brokers, fashion and beauty brands, education institutes, clinics and wellness, B2B and SaaS companies, and founders building a personal brand. Most are small to mid-sized teams who want senior attention rather than a large agency.
If you already have an in-house marketer, I can act as the strategic and creative partner who supports them. If you don’t, I can run the whole function myself until you’re ready to hire.
What’s included
Marketing strategy
Positioning, audience, offer and the channel mix, written down in a plan your team can actually follow.
Digital marketing
Website, search, social, ads and email working towards one goal instead of five separate ones.
SEO services
Service pages, local SEO, Google Business Profile, technical basics and helpful articles.
Performance marketing
Meta, Google and LinkedIn campaigns with creative built for each platform.
Content production
Photo, video and reels shot by me on a Sony A7 IV, so the content matches the strategy.
Monthly review
A short, readable report: what ran, what worked, what we change next month.
How it works
Discover
A working session on your business, buyers, competitors and current numbers.
Plan
Positioning, channel mix, a 90-day roadmap and a monthly content plan.
Produce & launch
Shoot days, pages, campaigns and posts go live in a planned order.
Review
Monthly review of results and a clear list of changes for the next cycle.
Common questions
Are you a marketing agency or a consultant?
I’m an independent marketing consultant and creator. I work alone, with no office or staff, and travel to clients. Some clients want strategy and direction for their in-house team; others want me to plan, produce and run the work, an agency-level service from one specialist. Either way you deal with me directly rather than an account manager.
Which cities do you work in?
Brands across the UAE (Dubai and Abu Dhabi) and India (Bangalore, Mumbai and Delhi NCR). Strategy, SEO and ads run remotely; shoots happen on location.
Do you offer SEO on its own?
Yes, for service businesses that want their website to work harder. It usually pairs naturally with content, because good pages need good photos and video.
How is pricing worked out?
By scope: how many channels, how much content per month and whether you want strategy only or full execution. You get one written monthly or project quote before anything starts.
What results can you promise?
I won’t promise figures I can’t control. I promise a clear plan, content made to a professional standard, honest reporting and quick changes when something isn’t working.