Talent · Mumbai · Maharashtra
Models in Mumbai
Modelling, acting and creator work in Mumbai — for the people doing it, and the brands casting it.
Mumbai is where most of India's national advertising is cast and shot. Ad films, magazine editorial, campaign stills and runway all concentrate here, which means the bar is high and the competition for a booking is real.
For talent in Mumbai
Get on a roster brands actually cast from
There are more models in Mumbai than in any other Indian city, so what separates people is rarely looks — it is a clean digitals set, reliable availability and being easy to direct on a long day.
Joining is free and stays free. There is no registration fee, no portfolio package to buy and no compulsory shoot — if anyone in this industry asks you to pay to be represented, that is the moment to walk away. You need to be over 18, and you need photographs clear enough to see you properly. That is the whole barrier.
What we will not do is promise you work. Nobody honest can. What we can do is put you in front of the briefs that come in, and handle the booking, the schedule and the payment when one fits you.
For brands casting in Mumbai
Send a brief, get a shortlist
Casting in Mumbai is fast and expensive. Briefs that arrive with dates, usage and a mood reference already attached get shortlisted quicker, because half the city is competing for the same faces on the same weekend.
Tell us the dates, the city, the look and how you intend to use the images. You get back a shortlist built against that brief and one all-in number covering the talent and the arrangement — not a directory to sift through and negotiate with one profile at a time.
Talent contact details are never shared, in either direction. Everything runs through us, which is what makes the shoot day predictable and keeps the people in front of the camera protected.
Where we cast around Mumbai
Talent based in and around Mumbai — including Navi Mumbai, Thane, Andheri, Malad, Goregaon — are all within the same casting radius. Anywhere else in India, apply anyway: the roster is pan-India and travel is arranged as part of a booking.
Questions, answered straight
How do I join a modelling roster in Mumbai?
Send your details and photographs through the application form. You do not need professional pictures to apply — clear, unedited photographs taken on a phone in daylight are enough to assess, and are what we ask for first. Applying is free and stays free. If you are put forward for a job, you are paid for that job.
Does YKS charge Mumbai models a joining or portfolio fee?
No. There is no joining fee, no registration fee, no portfolio package and no compulsory shoot. Anyone in India asking a model to pay to be represented is running a different kind of business, and it is the clearest warning sign there is.
Can brands book a model in Mumbai directly?
No, and that is deliberate. Talent contact details are never published and are never passed on. A brand sends a brief, receives a shortlist, and the booking is arranged through YKS Productions — which is what keeps talent safe and the shoot organised.
I am not from Mumbai — can I still apply?
Yes. The roster is open to talent anywhere in India, not only Mumbai or the cities listed. Where you are based matters for local jobs, but a brief that fits you can come from anywhere, and travel is arranged as part of the booking.
Do I need experience or an existing portfolio?
No. New faces are cast constantly, and every model on any roster started without a credit. What is actually required is being over 18, being reachable, and turning up when you say you will.
What does it cost to cast a model in Mumbai?
It depends on the shoot — the number of days, the usage you need and how many people you are casting. Send the brief and you get one all-in number back covering the talent and the arrangement, so there is nothing to reconcile afterwards.
Mumbai
Two doors, one roster
If you're talent, join it. If you're casting, brief it. Either takes a couple of minutes.